What is so interesting is how many business are currently owned by private equity funds: Dunkin' Donuts, J. Crew, Toys "R" Us, Burger King, Hilton, Legoland, Hertz, The Weather Channel, Madam Tussaud's, Outback Steakhouse, Gymboree, Guitar Center, Miramax, Sea World, and Petco. Huge amounts of money have been made in the private equity world. And fortunately for smaller investors, there is a way for them to get in on the action, since a few of the private equity funds are publicly traded, companies such as Blackstone Group (BX), Carlyle Group (CG), and KKR (KKR).
Kelly provides extensive coverage of how private equity firms operate, from raising money, purchasing the company, improving operations, and finally selling. One of the most interesting aspects of the book is the interviews with the top players. If you want to know all about private equity, read The New Tycoons: Inside the Trillion Dollar Private Equity Industry That Owns Everything.