According to comscore.com, the online sales of greeting card companies and flower vendors were up 98% for the week before Valentine's Day. The top participants were American Greetings Corp. (AM), Hallmark [privately owned], RedEnvelope Inc. (REDE), 1-800-Flowers.com Inc. (FLWS), and Martha Stewart Living Omnimedia Inc. (MSO).
Author owns MSO.
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