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Saturday, February 10, 2007

Super Bowl Advertisers Criticized for Insensitivity

The bashing of Super Bowl advertisers began last Friday. The American Foundation for Suicide Prevention complained about General Motor’s (GM) commercial being insensitive for showing a robot jumping off a bridge. Nationwide Financial Services (NFS) was criticized by the National Restaurant Association for its ad featuring Kevin Federline working as a fast-food employee. Apparently, criticism has no correlation with stock prices as GM was up 6.5% on Friday and NSF was down over 4% on Friday.

Author does not own either of the above.

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