Supermodel Stock Index Update: Celebrity Models Outperform the Dow

Two top modeling celebrities, Gisele Bündchen and Heidi Klum, both of which had celebrity stock indexes created by Stockerblog.com, have had their indexes updated and compared to the Dow Jones Industrial Average. The one thing that these women have in common, other than the fact that they are wealthy, successful supermodels, is that both of their indexes have outperformed the Dow over the last two and a half years.

Their indexes are based on the companies that they are connected to in some way, such as acting as celebrity spokesperson. Since January of 2007, the Gisele Bündchen's index was down 6.7% and the Heidi Klum's index was up 1.1%, and both were significantly better than the return on the Dow which was down 26.1%. The stocks in their indices are as follows:

Gisele Bundchen
Volkswagon (VLKAY.PK)
Polo Ralph Lauren Corp. (RL)
Vivo Participacoes (VIV)
News Corp. (NWSA)
Sony (SNE)
Procter & Gamble (PG)
Disney (DIS)

Heidi Klum
Limited (LTD)
McDonalds (MCD)
Volkswagon (VLKAY.PK)
Target (TGT)
Procter & Gamble (PG)
Nike (NKE)
Jones Apparel Group Inc. (JNY)
Hennes & Mauritz AB (HNNMY.PK)

Assumptions:
These are price-weighted indexes, similar to the Dow Jones Industrial Average.
Dividends were included.

Check out additional details on Gisele Bundchen, Heidi Klum, and Angelina Jolie.

Author owns DIS, MCD, and TWX.

By Fred Fuld at Stockerblog.com