The Big Football Game is this Sunday, February 6, 2011, between the AFC champion Pittsburgh Steelers against the NFC champion Green Bay Packers, held for the first time at Cowboys Stadium in Arlington, Texas. The event involves sports and fans and celebration, but beyond that, it involves money and in a big way. I'm not just talking about the $135,000 seats still available in the Hall of Fame Suites at the stadium, I mean the amount of advertising dollars generated. It can cost a few million dollars for a 30 second ad.
Most of the companies that have chosen to advertise during the Super Bowl XLV broadcast are publicly traded stocks, so if you think these companies will benefit from this advertising, now is the time to pick out a few good ones and jump on the bandwagon. Here is a list of the advertisers along with their stock ticker symbols.
Anheuser-Busch InBev (BUD)
Best Buy Co. Inc. (BBY)
Bridgestone Corp. (BRDCY.PK)
CarMax Inc. (KMX)
Coca Cola (KO)
Disney (DIS) Pirates of the Caribbean
E*TRADE Financial Corporation (ETFC)
General Motors (GM) Silverado, Cruze, Volt
Hyundai Motor Co. (HYMTF.PK)
Kraft (KFT) Planters Nuts. Wheat Thins, Chips Ahoy
PepsiCo (PEP) Doritos
Skechers USA Inc. (SKX)
Sony (SNE) Just Go With It, Battle: Los Angeles, Priest
Viacom (VIA) Paramount Pictures: Kung Fu Panda 2
Volkswagen AG (VLKAY.PK)
If you like interesting stock lists like this, don't forget to check out the other lists available at WallStreetNewsNetwork.com.
Disclosure: Author owns DIS and F at the time the article was written.
Super Bowl is a registered trademark of the NFL.