Ford Motor Co. (F) has been under severe competitive pressures from other auto companies and many investors are concerned about its survival, especially after reporting a loss of $17 billion last year. However, Ford has decided to work with Microsoft (MSFT) to develop a built-in audio system for twelve of its models, similar to an MP3 player and voice activated phone. The system will be called Sync. Let's hope it helps the company's auto sales.
Author owns F and MSFT.
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