Thursday, July 19, 2007

Posh Spice Victoria Beckham Stock Index


Components of the Posh Spice Victoria Beckham Stock Index:
PPRUF.PK - She has a strong preference for Gucci dresses, Gucci owned by PPR SA
GE - General Electric owns NBC, which broadcast 'Victoria Beckham: Coming to America'
VIVEF.PK - Vivendi owns Universal Music Group, which owns Roc-A-Fella Records which produced her song "This Groove"
EMIPY.PK - Her single, "Not Such An Innocent Girl", released by Virgin Records, owned by EMI Group
CKXE - CKX Inc. owns 19 Entertainment which is the manager of Spice Girls
ICON - Iconix Brand Group owns Rocawear, urban clothing label Celebrity Endorsement
SKS - She recently released her dVb denim collection at Saks Inc.
PSO - Pearson plc owns Penguin Books which published her autobiography, 'Learning to Fly'
SNE - Sony Corp. owns Columbia Pictures, which owns Psygnosis which made 'Spice World: The Game'

To track and to see more details on the Victoria Beckham connection to these stocks, go to Stockpickr.com, and check out the Victoria Beckham Stock Portfolio.

Assumptions:
This is a price-weighted index, similar to the Dow Jones Industrial Average.
Dividends were excluded.

Returns:
Victoria Beckham index ended up over 4.3% from where it was three months ago, underperforming the Dow Jones Industrial Average, which was up 9.4%.

Author does not own any of the above.

By Fred Fuld for Stockerblog.com.

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